This document contains information about the technologies that enable the Website to achieve the purposes described below. These technologies allow the Owner to collect and save information (for example by using Cookies) or use resources (for example by running a script) on the User’s device when the latter interacts with the website.
For the sake of simplicity, these technologies are briefly referred to in this document as “Tracking Tools”, unless there is reason to differentiate.
For example, although Cookies can be used in both web and mobile browsers, it would be inappropriate to talk about Cookies in the context of mobile applications, since these are Tracking Tools that require the presence of a browser. For this reason, within this document the term Cookies is only used to specifically refer to that particular type of Tracking Tool.
Some of the purposes for which Tracking Tools are used may also require the User’s consent. If consent is given, it can be freely revoked at any time by following the instructions contained in this document.
The website uses Tracking Tools managed directly by the Owner (commonly called “first party” Tracking Tools) and Tracking Tools that enable services provided by third parties (commonly called “third party” Tracking Tools). Unless otherwise specified within this document, such third parties have access to their respective Tracking Tools.
Duration and expiry of Cookies and other similar Tracking Tools may vary depending on what is set by the Controller or each third party provider. Some of them expire at the end of the User’s browsing session.
In addition to what is specified in the description of each of the categories below, Users can obtain more detailed and updated information on the duration, as well as any other relevant information – such as the presence of other Tracking Tools – in the privacy policies of the respective third party providers (through the links provided) or by contacting the Controller.
Activities strictly necessary to ensure the functioning of the website and the provision of the Service
Third Party Tracking Tools
The website uses Tracking Tools to measure traffic and analyse Users’ behaviour with the aim of improving the Service.
The services contained in this section allow the Data Controller to monitor and analyse traffic data and serve to track User behaviour.
Google Analytics (Google Ireland Limited)
Google Analytics is a web analysis service provided by Google Ireland Limited (“Google”). Google uses the Personal Data collected for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and sharing them with other services provided by Google.
Google may use Personal Data to contextualise and personalise ads in its advertising network.
Personal Data Processed: Usage Data and Tracking Tools.
AMP_TOKEN: 1 hour
_ga: 2 years
_gac*: 3 months
_gat: 1 minute
_gid: 1 day
This type of service analyses website traffic, potentially containing Users’ Personal Data, in order to filter it out of traffic, messages and content recognised as SPAM.
Google reCAPTCHA (Google Ireland Limited)
Google reCAPTCHA is a SPAM protection service provided by Google Ireland Limited.
Personal Data processed: clicks, Usage Data, keypress events, motion sensor events, touch events, mouse movements, scrolling position, answers to questions and Tracking Tools.
_GRECAPTCHA: session duration
rc::b: session duration
rc::c: session duration
Enhancing the experience
The website uses Tracking Tools to provide a personalised user experience, enabling better management of personal settings and interaction with external networks and platforms.
Displaying content from external platforms
This type of service allows you to view content hosted on external platforms directly from the pages of the website and interact with them.
This type of service may nevertheless collect data on web traffic related to the pages where the service is installed, even when users are not using it.
Font Awesome (Fonticons, Inc.)
Font Awesome is a font style display service operated by Fonticons, Inc. that allows the website to integrate such content within its pages.
Personal Data Processed: Usage Data and Tracking Tools.
How to manage preferences and give or withdraw consent
There are various ways to manage preferences related to the Tracking Tools and to give or withdraw consent where necessary:
Users can manage preferences relating to Tracking Tools directly through their device settings – for example, they can prevent the use or storage of Tracking Tools.
It is also possible to remove previously saved Tracking Tools through special browser or device functions.
Other Tracking Tools stored in the local browser memory can be removed by deleting the browsing history.
Identifying Tracking Tools Settings
Users can, for example, find information on how to manage Cookies in some of the most popular browsers at the following addresses:
Users may also manage certain Mobile Application Tracking Tools by deactivating them through the appropriate device settings, such as mobile advertising settings or tracking settings in general (Users may consult their device settings to find the relevant one).
How to deactivate interest-based advertising
Notwithstanding the above, Users are informed of the possibility to make use of the information on YourOnlineChoices (EU), Network Advertising Initiative (USA) e Digital Advertising Alliance (USA), DAAC (Canada), DDAI (Giappone) or other similar services. With these services it is possible to manage the tracking preferences of most advertising tools. The Controller therefore advises Users to use these resources in addition to the information provided herein.
The Digital Advertising Alliance also provides an application called AppChoices which helps users control behavioural advertising on mobile applications.
Consequences of refusing consent
Users are free to decide whether or not to give consent. However, please note that the Tracking Tools allow the Website to provide a better experience and advanced functionalities to Users (in line with the purposes outlined in this document). Therefore, without the User’s consent, the Data Controller may not be able to provide the relevant functionalities.
Leaderz Media Buying GmbH
Postal Code 6300 – City of Zug – Switzerland
Owner’s email address
Given the objective complexity of identifying tracking technologies, Users are invited to contact the Data Controller should they wish to receive further information on the use of such technologies on the Website.